J.ADAMS ART DIRECTION
My Roles:
Graphic Design
Photography
Lookbooks
Print Design
Branding
Social Media Content
Branding + Art Direction:
“Only the best shoes” J.Adams offers you their closet of closet essentials shoes; from colorful heels to platform sneakers. The core demographic look for fashionable shoes without breaking the bank. They also live on social media and the shoes are designed to go with any outfit while at the same time showing off the fashionista inside all of us. We wanted the branding to be clean and minimal so that all the styles and colors can pop against the minimal background. A fresh color scheme helps drive the idea of a fresh new closet wardrobe is just a steps away.
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